Account Executive, Sponsorship & Integration Sales, Studio

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About the position

We’re looking for a scrappy, resourceful, and relationship-driven Account Executive to join BuzzFeed Studios and focus on sales and partnerships. This role is designed for a natural dealmaker who can identify brand opportunities across the spectrum of entertainment – from social video and creator content to vertical dramas, premium film and television projects. You’ll be responsible for bringing brands to life on-screen through physical and virtual integrations, creator shoutouts, custom series, and larger strategic partnerships. You know how to spot opportunities in editorial and development slates, and you can bridge the worlds of entertainment and advertising with creativity, hustle, and credibility. This is an entrepreneurial role where you’ll have the freedom to find, pitch, and close deals across a diverse portfolio of properties. You’ll work closely with producers, showrunners, and creators to align brand integrations authentically within content, driving both revenue and creative value. This person should be able to commute to our Los Angeles office at least two times a week.

Responsibilities

  • Identify and pursue product placement, integration, and/or sponsorship opportunities in digital and premium content
  • Develop and maintain relationships with brands (direct clients), product placement agencies, media and social agencies, and creator management companies to identify and sell through revenue opportunities
  • Pitch and close deals for both high-volume, lower-cost placements and larger, strategic partnerships
  • Craft custom proposals and decks tailored to brand objectives, content formats, and audience profiles
  • Maintain a strong understanding of production timelines, creative constraints, and how to insert brands organically
  • Come with a rolodex of potential clients – and grow it
  • Constantly be on the lookout for new revenue opportunities, with new clients, new products, or new monetization partners
  • Get creative: be comfortable pitching custom/bespoke integrations with BuzzFeed stakeholders and brands
  • Partner with producers, showrunners, and creative leads to identify integration opportunities during development and pre-production
  • Collaborate with relevant internal teams to ensure your programs are set up for success – from business affairs to production to talent management
  • Own your business; track projects from pitch through delivery and post, ensuring client satisfaction and maintaining accurate deal records and performance data
  • Build and maintain a sales pipeline, forecast revenue, and report progress to leadership
  • Ensure all brand integrations comply with content and platform standards
  • Work with internal teams to develop pitch materials, pricing structures, and sales collateral
  • Help shape the evolution of the company’s branded entertainment strategy

Requirements

  • 5 years of experience in brand partnerships, product placement, or entertainment sales
  • Experience with both traditional and virtual product placement in digital and/or premium content
  • Established network of brand-direct clients and agency contacts
  • Strong understanding of how brands integrate across content types, from YouTube to audio to feature film
  • Excellent communication, relationship-building, and presentation skills - great in the room!
  • Comfortable operating autonomously and creatively – a self-starter who sees opportunity everywhere
  • Basic understanding of media sales mechanics (CPMs, sponsorship packages, branded content pricing)

Nice-to-haves

  • Experience selling on behalf of a creator is a plus
  • Experience with production, brand integration logistics, or talent management
  • Experience in video podcast and/or YouTube series sales a plus
  • Experience doing product placement in film and television
  • Prior work within a studio, production company, or entertainment marketing agency
  • Understanding of AI or data tools used to identify placement and audience alignment opportunities

Benefits

  • A supportive, inclusive atmosphere on a team that values your contributions.
  • Opportunities for personal and professional growth through work experience, offerings from our in-house Learning Team, our Employee Resource Groups, and more.
  • An attractive and equitable compensation package, including salary.
  • A well-rounded benefits program featuring paid time off, unlimited sick time, comprehensive medical benefits, a family leave policy, access to mental health platforms, retirement plans, health and wellness discounts, and much more.
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